Primness is inspired by Australian lifestyle and a love of craftsmanship and travel.

Designed and manufactured in Melbourne, Primness is a collection of straightforward silhouettes, non-structured and contemporary designs, creating everyday luxury staples.

Primness_3070 as Smart Obj copy

Primness_3113 as Smart Obj copy

Primness_3235 as Smart Obj copy

Primness_3213 as Smart Obj copy

Primness_3134 as Smart Obj copy

PrimnessSummer_2194 as Sma copy


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